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My First Harley-Davidson Boot Camp

November 18th, 2009

Harley-Davidson India recently announced a BootCamp for its Associates. I was waiting for something like this and I volunteered to attend. The excitement was so palpable, that I decided to arrive in Delhi the night before the BootCamp. Needless to say that I spent a sleepless night. Read more »

Top 5 Copywriting Blogs

April 26th, 2009

Not really…

More like, “A Few Copywriting Blogs; which we’re unsure whether in the top 5, or best read, or most viewed.”

None particularly crafty, praiseworthy, or enthusiasm-generating. Most fail to be literally appealing. A humourous one is as rare as a reformed terrorist. All written to gain marketability (touché), to sell their ancillary product or service. Unabashedly SEO.

But hey, that’s the reason why we’re in it too. So no urge on our part towards casting the first stone. All these just…exist. And they are being recommended and reviewed nonetheless.

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10 Red Flags that I have encountered when taking on new clients

July 31st, 2008

After more than 10 years of servicing web clients, across the globe, I have managed to quintessence, what in my experience, are red flags that I have come across while meeting with clients for web development and design.

Red flags connote danger. The business won’t happen, and if it does then there will surely be grief. Red flags have to be dealt with early in the project. Effectively. Read more »

Surely, there is there a method in the madness of Design on the WWW!

July 30th, 2008

Is there a process in web design?

Or is it just a list of things the clients want, put together by the team at the design agency, and suitably prettified in a way that they can justify it to the client?

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Holy Cow! How does one choose from 878 Content Management Systems?

March 30th, 2008

Given the salutary, all-round benefits of embracing a CMS today, both by an agency and by a client, how exactly does one go bout selecting one?

One way would be to go through the entire list at CMS Matrix. The better way would be start from what you want/need.

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Where is Social Networking headed?

March 24th, 2008

Is content, and conversations about content, driving the next social networking wave?

By now, we do know that pure social networking sites MySpace, Orkut, ibibo, Fropper, Facebook, etc, generate content [profiles, pictures, audio, video, blogs, events] and conversations [guestbook, comments, discussions, personal messaging]. These were the first wave social networking sites.

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Working with Joomla: A Designer’s View

March 12th, 2008

I was introduced to Joomla, two years ago, when I joined Pigtail Pundits; until then, I had just some idea of creating html pages and little knowledge of CSS. No php, javascript or ajax knowledge. I was not even familiar with the languages used on the web. All I knew was that if a website had to be created, html was the way to go.

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Which SEO Hat to wear?

March 12th, 2008

Did you know that when it comes to SEO, the conformist, the rebel and the fence sitter really exist on the WWW?
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How to give your company a memorable identity

March 6th, 2008

Everyone of us, I’m sure is aware of what a logo is. A logo is your company/business name represented in an innovative way with the help of fonts or symbols.
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7 reasons to Blog

March 6th, 2008

We were working on a blog site for a client, who over the course of a few years has also become a friend and well-wisher of our company.
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